History & Milestones
I. | 2007 | Inception |
II. | 2009 – 2010 | Acquired License of Tommy Hilfiger in Small Leather Goods Category |
III. | 2010 – 2011 | Acquired License of Tommy Hilfiger in Travel Gear Category -Opened First Tommy Hilfiger Travel Gear Store (Express Avenue Chennai) |
IV. | 2012 – 2013 | Opened First Bagline Store in Ludhiana – Became Category Leaders in SLG Segment in Shoppers Stop & Lifestyle Stores |
V. | 2014 – 2015 | Launched two Private Label Brands – Sugarush for Women’s Handbag & The Vertical for Men’s Backpack |
VI. | 2015 – 2016 | No. 1 Backpack Brand in Flipkart’s Big Billion event in Oct-15 |
VII. | 2016 – 2017 | Acquired License of And & GD in Woman Handbag Category, Hosted a grand evening with Roadies association with The Vertical in Mumbai |
VIII. | 2017 – 2018 | 19 Exclusive Brand Outlets (EBO) across India, Received Award For Category best in Tommy Hilfiger Travel Gear in Myntra Tech Threads |
IX. | 2018 – 2019 | IPO – On 10th Jan 2018 , Bell Ringing Ceremony was conducted and Brand Concepts became a Listed Company on NSE |